ecommerce knows no boundaries

Payment solutions in the Middle East are costly and inconvenient. High cash-on-delivery rates, low credit card acceptance, high merchant fees, and more. We believe Bitcoin can revolutionize payments in the region. And we have the time and expertise to make that happen.

Founded in early 2014, Yellow is a funded bitcoin payments company built for The Middle East and North Africa. We’re building tools that make Bitcoin payments easy, risk-free, and accessible to everyone.

ecommerce knows no boundaries

Payment solutions in the Middle East are costly and inconvenient. High cash-on-delivery rates, low credit card acceptance, high merchant fees, and more. We believe Bitcoin can revolutionize payments in the region. And we have the time and expertise to make that happen.

Founded in early 2014, Yellow is a funded bitcoin payments company built for The Middle East and North Africa. We’re building tools that make Bitcoin payments easy, risk-free, and accessible to everyone.

The Leadership Team at Yellow

David El Achkar

David has spent the past two years almost entirely focused on building Bitcoin businesses, as well as developing a regional expertise. Prior to that, David worked in management consulting at McKinsey and Company in Toronto, focusing on financial services and technology. David holds a degree in Computer Engineering and Management from McGill University.

James Piechota

James has over 10 years of experience in software development. In 2005, he co-founded and ran South Korea’s first IT consulting company focused on the film industry. James has also worked as a management consultant at McKinsey and Company, in technology. He holds a degree in Computer Science at Brown University, and was valedictorian of his MBA class at the University of Toronto.

Working at Yellow

Bitcoin is taking the world by storm, and starting up in MENA. Yellow is leading the way in Bitcoin products and services in the Middle East. We’ve got lots to do, and would love to have you join us. learn more ›

Yellow in the Press

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Payments in The Middle East are hard but they don’t have to be

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